I’m Making A List, And Checking It Twice….

Ho hum, same names, same companies. That’s what I thought when I read the Twin Cities Business magazine’s “200 Minnesotans you should know”. I think I could have listed about 75% of the people mentioned without ever looking at the article. Are you a “usual suspect”, who is a senior executive at one of the Fortune 500 companies based here and are you over 50? You are on the list!

We all know the names and we all know the organizations and we all love those lists! It seems every week you can attend an event hosted by a publication celebrating an honor roll of their choosing. However the criteria for selecting these people/organizations sometimes seem suspicious. Doesn’t that firm buy advertising from them? Didn’t that company run a “PR campaign” to get that employee mentioned? Is that man/woman on their board?

There is a lot of talk about how social media, “generation X’ and the economy are changing how people do business and network. I think this also changes who we see as “important” to our community.

After the publication came out, TCB requested readers to submit their own nominations of Minnesotans deserving recognition.  Lars Leafblad (a Principal with Minneapolis-based executive search firm, KeyStone Search) started a conversation on LinkedIn, Twitter and Facebook. Lars encouraged people to think “bigger” by casting a wider net for Minnesotans we should know. You can access the names of those nominated by the community via the TCBmag.com website here: http://www.tcbmag.com/superstars/200minnesotansyoushouldknow/index.aspx. You can also submit your own nominations via 200plus@tcbmag.com.

There are a lot of people operating “under the radar” but Malcolm Gladwell defines them as “people who move ideas through society by bridging different worlds”. He calls them “connectors”. Liz Dow, St. Paul native and
CEO of LEADERSHIP Philadelphia, was inspired by Gladwell’s “The Tipping Point” and wrote “Six Degrees of Connection”(http://www.leadershipphiladelphia.org/connect_six.html) to teach people how to be connectors. Her book explains “what Connectors do to create and sustain the ties that bind professionals, families, and communities.”

Do you know any “connectors” and are they more or less valuable than that CEO of the local Fortune 500 company? Who would be on your list?

Share